HISTORY // DPAM - Du Pareil Au Même - Site Corporate - Vêtement enfant, bébé, chaussure et puériculture

Open a DP…am boutique abroad.

DPam is always looking for new partners in France and abroad to open new boutiques.

Our 3 brands, Children, Baby and Shoes, are modular and our stores are unique, from the solo concept to the combination of two or three brands. Thanks to our affordable and complete offer, we assemble all needs of parents and their children from 0 to 14 years.

If you are a retailer and have a premises at your disposal, contact us.

Open a DP…am boutique abroad.

Open a DP…am boutique in France

Civility* :	Mrs Mr
Family Name* :
Name* :
Address* :
Area code* :
City* :
Email* :
Phone Number* :
Cellular number* :
La ou les villes souhaitées pour ouvrir votre magasin*
Concept magasin que vous voulez ouvrir*	Child Shoes Baby
Décrivez votre expérience dans le commerce :*
Le montant de votre apport financier ?* (Avant emprunt)	€
Disposez vous d'un local ?* :	Yes No
Informations on your project*

*Champs obligatoires

Become a DPam partner in the World

Civility* :	Mrs Mr
Family Name* :
Name* :
Company* :
Address* :
Area code* :
City* :
Country* :
Email* :
Your company website* :
Phone number* :
Cellular number* :
Budget*	€
Country of interest*
Do you have other stores ?* :	Yes No
If yes, which labels ?*
Informations on your project*

*Champs obligatoires

Open a boutique | Go to online shop |

HISTORY

Once upon a time in 1978 there was a theatre costume designer who decided to open a clothing discount store. Through his artist’s eyes, he saw the world of children’s clothing as dull and very boring. It was an inspiration. He grabbed his pencils, drew, let his imagination work … and came up with a children’s range that was radically different, colourful and fun. In 1986, he named his first store Du Pareil au Même: The story could now begin…

Key dates

1986 :	Creation of DP... am.
1994 :	Creation of DP... am Baby.
1999 :	Opening of the 100th DP... am store.
1999 :	www.dpam.com website created.
2000 :	DP... am opens stores in Italy, Spain and Portugal. Creation of DP... am Shoes.
2000 :	Creation of DP... am Shoes.
2004 :	Launch of the 'Club des mamans' Card.
2004 :	DP... am opens its 200th store.
2006 :	DP... am opens its 300th store.
2008 :	H Partners buys DP ...am.
2009 :	The 'Club des mamans' records 1 million customers.
2009 :	DP... am opens its 400th store.
2010 :	Via DP... am, buys Petis Petons and Tout Compte Fait.
2011 :	DP... am opens its 500th store.
2012 :	Membership of 2 millions customers to the Club des mamans
2012 :	DP... am opens stores in Flinland, Colombia and China
2013 :	DP... am opens its 600th store.

A well established group

• Stores : 600
• Turnover : €236 million
• Sales: 23 million items per year
• Personnel: 1,600 employees
• Logistics Platform: 40,000 m2
• Present in 26 countries across 4 continents
End of 2011 figures

Legal Information | FR

| EN

| ES